Mailchimp
Mailchimp is an email marketing platform that you can use to send out newsletters to your customers.
ShopWired's Mailchimp app allows you to connect your ShopWired account to your Mailchimp account. If you don’t already have a Mailchimp account, you can create one here.
Once you have installed and configured the Mailchimp integration, the details of any new customers who create an account, place an order, or sign up to receive your newsletters will automatically be sent to your Mailchimp account based on your settings.
To install this app:
Once the app is installed, configure your Mailchimp settings by navigating to Apps > Mailchimp.
Connecting ShopWired to Mailchimp
Connecting ShopWired to Mailchimp
To connect your ShopWired account to your Mailchimp account:
- Navigate to Apps > Mailchimp
- Select
authenticate
- Follow the instructions to authorise ShopWired to connect to your Mailchimp account
- Once complete, you'll be returned to the app configuration page to configure your settings
Mapping your audiences
Mapping your audiences
Use the available settings to map which of your Mailchimp audiences your customers' and website visitors' details should be synced to when specific events occur on your ShopWired website and account.
You can map different subscriber lists for the following events:
- When a visitor creates a customer account means when a visitor creates a customer account on your website or you create a customer account through your ShopWired account
- When a visitor applies for a trade account means when a visitor applies for a trade account on your website or you create a customer account through your ShopWired account
- When a visitor creates an order means when a visitor creates an order on your website or you create an order through your ShopWired account
- When a visitor enters their email in the newsletter field means when a visitor uses the newsletter subscriber form on your website
For each event, select an audience from your Mailchimp account using the setting available.
If a newly created Mailchimp audience does not appear in the setting, select the refresh lists
option.
Confirmation Email
In the Confirmation email section, choose whether a confirmation email should be sent when someone is added to a Mailchimp audience, asking them to confirm their subscription.
Importing existing subscribers into your Mailchimp audiences
Importing existing subscribers into your Mailchimp audiences
Once the Mailchimp app is installed and configured, new subscribers will automatically be sent to the audience configured. Existing subscriber records created before the app was installed will not be automatically synced to Mailchimp, but you can import them manually.
- Navigate to Customers > Newsletter subscribers
- Select
download all
- This will download all of your newsletter subscribers to a CSV file
- Navigate to your Mailchimp account
- Select to manage your audiences
- Import the downloaded file into Mailchimp for the audience you want to add the subscribers to