Pricing for trade customers
When using the trade accounts app, you can configure separate pricing for your trade customers.
Trade pricing can be configured using four separate features on ShopWired:
- Trade pricing bands where you configure pricing bands (which are assigned to trade customers) that contain a set of products and prices
- Individual trade prices where you configure separate prices for each trade customer for each product
- Cost price multipliers where you set a multiplier to apply to for each trade customer
- Global price discounts where you configure a percentage discount that a trade customer gets off normal product pricing
You can use one of the above methods to configure all your trade pricing or use a combination of methods. When using a combination of methods, be aware that trade pricing is applied in the following
- Individual trade prices
- Trade pricing bands
- Cost price multipliers
- Global price discounts
ShopWired performs a check for the trade customer in the above order. If the trade customer does not have a trade price configured for the product they are viewing, the normal product price will be displayed.
Trade pricing display on your website
Trade pricing display on your website
In order to view trade prices, a visitor to your website must be logged into a . When a visitor logs in, they'll see the pricing for products applicable to their account (according to the trade pricing configured).
On ShopWired, trade prices are defined as sale prices, which means that for trade customers, they'll see the original price of the product crossed out, and their trade price will display next to it (in the same way as a sale price would display).
The display of prices for trade customers is determined by your website's theme. For assistance in changing the display of trade prices, contact theme support.
Hiding prices for normal visitors
Hiding prices for normal visitors
You can hide prices on your website for all visitors unless they are logged into a trade account by activating a setting on your theme. All ShopWired themes have this option built in as a theme setting.
Version 5 themes
In Version 5 themes, when using the theme editor, open theme settings and the hide pricing setting group to activate the hide pricing setting.
Version 4 themes
In Version 4 themes, when using the theme editor, open the trade customers setting group to activate the hide pricing setting.
Twig
Twig
As described above, trade prices are defined as sale prices. Therefore, product.sale_price returns the trade price for a customer.
Other properties are available on the customer object to display information such as the name of the assigned trade pricing group for the trade customer or the cost price multiplier.
All ShopWired themes use the same setting name for the hide pricing theme setting, global.theme.settings.hide_prices will return true if the setting is activated on your theme.
