Creating a product

• Enter a Title/name that describes the product being listed for sale
• This field is required

• Use the Product description setting to enter a description for the product, describing it in detail
• Consider using the Tabbed product descriptions app to split product descriptions into different tabs/headings
• Product descriptions are a great way to improve the SEO of your product pages
• Use ShopWired's text editor to format and style the text

Use the Product description 2, Product description 3, Product description 4, Product description 5 settings to segment information into different tabbed headings, visible on the product's page on your website:

• These settings are only available if the Tabbed product descriptions app is installed
• Product descriptions should describe, in detail, the product being sold
• Product descriptions are a great way to improve the SEO of your product pages
• Use ShopWired's text editor to format and style the text
• Read more about tabbed product descriptions

Upload images for the product in the Product media > Images section.

You can upload up to 5 images for each product by default. If you need to add more, you can change a setting in your ShopWired account.

You can drag and drop your files directly into the upload area or select browse to select them from your device. Once uploaded, images will appear in a list where you can:

• Select the edit image option to crop, resize, or rotate the image using ShopWired's image editor
• Add ALT tags to improve accessibility and SEO

• Use clear, high-quality images that show your product in detail
• Keep all images across your website the same shape and size for a uniform appearance
• Follow our recommended image size guidance for image sizes

Once the product has been saved, you can rearrange the order of the product images using the compass icon by dragging and dropping the image into a new position.

Images you upload must be:

• Less than 6000px in height
• Less than 6000px in width
• Less than 4MB in file size
• In JPG, PNG or GIF format
• Animated GIFs are supported

Add videos to the product in the Product media > Videos section:

• You can add a video to your product by adding embedding code from a video hosting website such as YouTube or Vimeo into the Video embedding code setting
• Videos must be hosted on a video hosting website, you cannot upload videos directly into your ShopWired account
• The Video embedding code setting should only contain a single video. For more than one video for a product, do not enter multiple embedding codes into a single setting
• Use the multiple product videos app to add multiple videos

Assign categories to the product in the Product categorisation > Categories section:

• Select the categories to assign the product to using the setting provided
• Use the add another option to assign the product to multiple categories
• Products can only be assigned to leaf categories
• By default, you can assign a product to up to 3 categories
• If you need to assign more than 3 categories, change a setting within your ShopWired account

Assign a brand to the product in the Product categorisation > Brands section:

• This section is only available when the Brands app is installed
• Select the brand to assign the product to using the setting provided
• Read more about brands

Configure filters for the product in the Product categorisation > Filters section:

• This section is only available when the Product filters app is installed
• For each filter group you've created, assign the relevant filters for the product
• If a filter group doesn’t apply to the product, leave it de-selected
• Enter multiple filters for the same group by separating them with a comma
• Read more about product filters

Configure pricing information for the product in the Product pricing > Prices section:

• The Product price setting is used to set the normal selling price for the product
• The Product sale price setting is used to set a custom sale price for the product
• Any variations you create for a product that do not have their own price set will inherit the product price and/or product sale price
• The Product RRP setting is used to set a recommended retail price (RRP) for the product
• The RRP is for display purposes only
• The Cost price setting is used to set the product's cost price
• This setting is only available when using the gross profit app

Configure VAT information for the product in the Product pricing > VAT section:

• This section is only available when your ShopWired account is indicated as registered for VAT
• If the product attracts the standard rate of VAT you don't need to change any of the settings in this section
• Read more information about VAT

• If the product you are selling is zero-rated or exempt from VAT, select the setting The product is zero-rated/exempt from VAT
• This setting will not be displayed if you have the VAT features app installed
• If a product is marked as zero-rated/exempt, all variations will be treated as zero-rated
• This cannot be overridden at the variation level - the VAT status of the main product takes precedence
• Individual variations can be marked as zero-rated/exempt if the product is not configured that way
• If a product is marked as zero-rated/exempt, all product choices and product extras will be treated as zero-rated

• This setting is only displayed if you have the VAT features app installed
• If the product has a custom VAT rate, enter the rate as a percentage (up to 4 decimal places are supported)
• If a product has a custom VAT rate:
• Product variations will use the custom VAT rate of the product unless you specify a different custom VAT rate specifically for that variation
• Product choices will always inherit the custom VAT rate of the parent product, and you cannot set a different rate for choices
• Product extras will always inherit the custom VAT rate of the parent product, and you cannot set a different rate for extras
• If the product is zero-rated/exempt select the zero option in the setting

• This setting is only displayed if you have the VAT features app installed
• Select this setting if the product is eligible for VAT relief
• Read more about VAT relief

Configure sales tax information for the product in the Product pricing > Sales tax section:

• This section is only available for ShopWired users within the USA
• Read more about sales tax

• Select this option if the product is exempt from sales tax in all US states
• Do not select this option if the product is only exempt from sales tax in only some US states
• If the product is exempt from sales tax in some US states, but not others, create a custom sales tax rate

• Select a sales tax code from the list of tax codes available
• Select the most appropriate tax code for the product
• The list of sales tax codes is determined by TaxJar and cannot be edited

Configure bulk pricing rules for the product in the Product pricing > Bulk pricing section:

• This section is only available when the Bulk pricing app is installed
• Read more about configuring bulk pricing

Configure subscription settings for the product in the Product pricing > Subscriptions section:

• This section is only available when the Subscriptions app is installed
• If the product is a subscription product, select This is a subscription product
• Once the setting is selected, you'll be able to configure other information relating to the product concerning the subscription and one-off purchase options
• Read more about creating subscription products

Configure multi-buy settings for the product in the Product pricing > Multi-buy offers section:

• This section is only available when the Multi-buy offers app is installed
• Select Include the product in your website's 2 for 1 offer to include the product in your website's site-wide 2 for 1 offer
• Select Include the product in your website's 3 for 2 offer to include the product in your website's site-wide 3 for 2 offer
• Read more about multi-buy offers

Configure reward points for the product in the Product pricing > Reward points section:

• This section is only available when the Reward points app is installed
• This section and setting is unavailable if you have configured your ShopWired account to calculate reward points automatically from the customer's order value
• Read more about reward points

• Enter the number of reward points the visitor will earn when ordering the product
• Any variations you create for the product that do not have their own reward points earned value will inherit the value set in this setting
• You can set a value for the reward points earned for each product variation separately, when configuring variation attributes

Configure stock information for the product in the Stock & delivery > Stock management section:

• Enter a SKU code if you want to track stock for the product
• Read more about SKU codes

• Enter the current Stock quantity to set the amount of stock currently available for the product
• You can enter a negative stock quantity value
• Any variations you create for the product that do not have their own SKU code will inherit the stock quantity value from the product

• This setting will only appear if you have the Stock alerts app installed
• To configure a stock alert for the product, select enable and enter the stock alert value for the product
• Read more about stock alerts

• This setting will only appear if you have the Warehouse notes app installed
• Enter any warehouse notes for the product into the setting
• Read more about warehouse notes

Configure delivery information for the product in the Stock & delivery > Delivery section:

• If you have configured weight-based delivery rates, you must enter a value for the product in the Weight setting in order for those delivery rates to be available for the product
• You can enter weights up to 4 decimal places
• Find out how to change your ShopWired account's weight unit

• Select this setting if the product is a digital item, service, or if you don't need to collect a delivery address for orders of this product
• If every item in the visitor's basket is set to not require a delivery address, only a billing address will be requested at checkout

• Use this setting to configure specific delivery pricing for the product (including offering free delivery for the product)
• Products with specific delivery pricing are excluded from your checkout's calculations of the applicable delivery rates to offer to visitors
• If all the products in a visitor's basket have a specific delivery price, the visitor will not need to select a delivery rate
• Read more about specific delivery prices

Configure stock on back order settings for the product in the Stock & delivery > Stock on back order options section:

• This section is only available when the Stock on back order app is installed
• If you don't configure the settings in this section, the product will inherit the default back order options set for your ShopWired account
• Read more about stock on back order settings

Configure minimum and maximum order quantities for the product in the Stock & delivery > Min & max quantities section:

• This section is only available when the Min/max order quantity app is installed
• Use the Minimum order quantity setting to set the minimum quantity that visitors must add to their basket
• Use the Maximum order quantity setting to set the maximum quantity that visitors are permitted to add to their basket
• If you've defined quantity restrictions in the Global minimum order quantity and/or Global maximum order quantity settings these cannot be overridden at the product level
• Read more about minimum and maximum order quantities

Configure pre-order options for the product in the Stock & delivery > Pre-order options section:

• This section is only available when the Pre-order products app is installed
• Select the the product is a pre-order product option if the product is a pre-order product
• Read more about pre-order products

• The Ships-on date is for information purposes only
• Select the ships-on date for the product, this will be displayed on your website
• Products with a ships-on date in the future are considered pre-order products

• The Release on website (date) and Release on website (time) settings determine:
• The time/date that visitors will be able to add the product to their basket
• The time/date that the product will be displayed on category pages and in search results
• The product will always be accessible at its direct URL, irrespective of the values in this setting

Configure variations for the product in the Product options > Variations section:

• To configure variations for the product, select the create variations option
• If the product already has variations configured, select the edit variations option
• Read the product variations help guide

Assign product choices for the product in the Product options > Choices section:

• You must have already configured product choice sets and their individual choices before assigning them to products
• To assign choice sets and choices to the product, select the create choices option
• If the product already has variations configured, select the edit choices option
• Read more about assigning choice sets and choices to products

Configure extras for the product in the Product options > Extras section:

• This section is only available if the Product extras app is installed
• To configure extras for the product, select the create extras option
• If the product already has extras configured, select the edit extras option
• Read more about product extras

Assign digital downloads to the product in the Product options > Digital downloads section:

• This section is only available if the Digital downloads app is installed
• Select the the product is a digital product setting to assign digital download files to the product
• You can select multiple digital download files using the add another option
• Read more about creating digital products

Configure customisation fields for the product in the Product options > Customisation fields section:

• This section is only available when the product customisation fields feature is enabled
• Read more about configuring customisation fields

Configure file uploads for the product in the Product options > Customisation fields section:

• This section is only available when the product file uploads feature is enabled
• Use the Number of files the visitor can upload setting to set how many files visitors are prompted to upload when adding the product to the basket
• Read more about product file uploads

Configure the product to be a bundle product in the Bundles section:

• This section is only available when the Product bundles app is installed
• If the product is a bundle product select the the product is a bundle/package product option
• You'll then be prompted to enter more information about the bundle product
• Read more about creating product bundles** app is installed.)

Configure related products in the Related products section:

• Use the Select how related products for the product are configured setting to select how you'll configure related products
• Use the select manually option to select related products for the product
• Use the generate random related products option and ShopWired will automatically generate 20 related products at random, from other products within the same category
• Use the setting available to select related products

Configure attributes for the product related to Google Shopping in the Multi-channel > Google Shopping section:

• This section is only available when the Google Shopping app is installed
• Read more about Google Shopping attributes

Configure attributes for the product related to eBay in the Multi-channel > eBay section:

• This section is only available when the eBay app is installed
• Read more about eBay attributes

Configure identifiers for the product in the Additional information > Product identifiers section.

Product identifiers are used by various ShopWired integrations including:

• Google Shopping
• eBay
• Royal Mail Click & Drop
• ShipStation

• If the product has a global trade identifier, enter it into the GTIN setting
• You can enter a GTIN, UPC, EAN or ISBN here
• If the product doesn't have an identifier, select the does not apply option
• This setting is not required

• If the product has an assigned manufacturer's product number, enter it into the MPN setting
• If the product doesn't have an identifier, select the does not apply option
• This setting is not required

• Enter the product's HS Code here
• You can look up a product's HS Code on the UK Government website
• This setting is not required

Use the settings in the Additional information > Other data section to configure other information about the product:

• This setting is only available if the Product search keywords app is installed
• Enter additional search keywords for the product, separating multiple keywords/keyphrases with a comma

• Select this setting to mark the product with the new indicator
• If selected, your website's theme will display the product with an indicator that the product is new
• The display of the new indicator is determined by your website's theme

• This setting is only available if the Trade customers app is installed
• Select this setting to prevent the global price discounts setting from being applied to the product

Use the settings in the SEO section to configure the product's SEO tags:

• ShopWired will automatically create SEO tags for the product where values are not specified
• If SEO tags are being generated automatically the settings will display { Auto-generated }
• The title tag and page URL are created from the product's name
• The meta description is created from the category description
• You can override these automatic tags by entering your own values into the Title tag, Page URL and Meta description settings
• ShopWired does not automatically complete the meta keywords field which is deprecated
• Read more about SEO tags for pages here

• Selecting this setting will block search indexing of the product page by setting <meta name="robots" content="noindex, nofollow" /> on the product
• Read more about this setting

If you have created product custom fields you can add custom field data to the product in the Custom fields section.