Product multi-channel feed
ShopWired's product multi-channel feed app provides 3 separate and of your product data in the . These feeds can be used to submit your product data to Google Shopping or other third-party platforms that accept product data in Google Shopping's format.
The product multi-channel feed app:
- When using a feed URL, the feed updates daily between 5am and 7am UTC
- Changes to product data in your ShopWired account won't be reflected until the feed updates
- When generating an XML file, the file generates for your product data as it is "now"
To install the app:
- Navigate to Apps
- Locate the Product multi-channel feed app
- Select
install this app
Obtaining your XML feed or XML file
Obtaining your XML feed or XML file
To obtain your product multi-channel feed/file:
- Navigate to Feeds > Product multi-channel feed
- Select the type of products you want to include:
Selected products
means products you specifically select to includeOnly published products
means allAll products
means all products in your ShopWired account (both active and inactive)
- Navigate to the Product multi-channel feed settings section and select your settings
- To include shipping information in the feed, select the setting Include the g:shipping attribute
- To include shipping information for each product for each delivery zone, select the setting Include a delivery rate for all delivery zones configured in your ShopWired account
- To list each product variation as a separate product in the feed, select the setting List variations as separate items within the feed
- To use SKU codes as the identifier for each product variation, select the setting Use SKU codes as the identifiers for product variations
- To download the feed as an XML file, select the
prepare your feed
option and thendownload your feed
- To use the feed URL, copy the URL displayed in the Feed URLs section
- If you’re configuring specific products to display in the feed, use the product list at the bottom of the page and select the checkbox for the
Include in feed
column for each product you want to include
Detailed product attributes
Detailed product attributes
When submitting your product data to Google or other third-party platforms that require detailed product attributes, you must configure these attributes for each product when creating or editing the product. Read more about Google product attributes.
To enable detailed product attributes:
- On the product multi-channel feed page, locate the Product multi-channel feed settings section
- Select the detailed product attributes that you want to configure:
Age group
Gender
Material
Pattern
Size type
Colour
Size
Ships from country
- Configure the data for products either when creating or editing the product, or when using the product import/export system
Variation IDs
Variation IDs
ShopWired assigns a unique but unstable ID to each product variation, which changes with any edits made to the product - even if the variation data itself remains unchanged.
If you have selected to list variations as separate products in the feed, it is strongly recommended to use variation SKUs as the identifier. This prevents variation IDs from changing when the product is edited.
To do so, select yes
for the Use SKU codes as the identifiers for product variations setting.