ActiveCampaign
ActiveCampaign is a marketing automation and CRM platform for collecting leads, managing contacts and sending automated communications.
ActiveCampaign enables businesses to capture leads through forms and track website activity.
Key features include:
- Embedded and modal lead capture forms
- Contact management and CRM functionality
- Marketing automation workflows
- Email campaign creation and scheduling
- Site tracking and event tracking
ActiveCampaign integrates with ShopWired by adding ActiveCampaign embedding tracking code to your theme and into your website pages.
Account creation
Account creation
Create an account at ActiveCampaign.
Once your account is set up, you can create forms and access your site tracking script within your ActiveCampaign dashboard.
Theme installation
Theme installation
ActiveCampaign provides a site tracking script similar to the example below:
<script type="text/javascript">
(function(e,t,o,n,p,r,i){
e.visitorGlobalObjectAlias=n;
e[e.visitorGlobalObjectAlias]=e[e.visitorGlobalObjectAlias]||function(){
(e[e.visitorGlobalObjectAlias].q=e[e.visitorGlobalObjectAlias].q||[]).push(arguments)
};
e[e.visitorGlobalObjectAlias].l=(new Date).getTime();
r=t.createElement("script");
r.src=o;
r.async=true;
i=t.getElementsByTagName("script")[0];
i.parentNode.insertBefore(r,i)
})(window,document,"https://youraccount.activehosted.com/f/visitor.php","vgo");
</script>
The code shown above is provided as an example only. You must copy the exact script provided in your own ActiveCampaign account, as the script and any ID values will be unique to your website.
To install the tracking script:
- Navigate to Website > Themes
- Select the
code editoroption for the theme you want to edit - Open the
master.twigfile - Paste the ActiveCampaign tracking script immediately before the closing
</head>tag - Select Save changes
Adding an ActiveCampaign form to your website
Adding an ActiveCampaign form to your website
After creating a form in your ActiveCampaign account, you will be provided with embed code similar to the example below:
<script src="https://youraccount.activehosted.com/f/embed.php?id=1" charset="utf-8"></script>
The code shown above is provided as an example only. You must copy the exact code provided in your own ActiveCampaign account, as the code and any ID values will be unique to your website.
To add the form to your ShopWired website:
- Navigate to Website > Themes
- Select
customise your themefor the theme you want to edit - Select
add a new section - Select the
custom HTMLsection type - Paste the form embed code into the Custom HTML setting
- Position the section where you want the form to display
- Select Save changes
Once a contact submits a form, automation and follow-up behaviour is configured within your ActiveCampaign account.
Recommendations
Recommendations
- Test form submissions after installation to confirm contacts are added correctly