Smartlook
Smartlook is a website analytics platform that records visitor sessions and generates heatmaps to analyse how visitors interact with website pages.
Key features include:
- Session recordings of visitor activity
- Heatmaps for clicks, scroll depth and mouse movement
- Visitor journey analysis
- Conversion funnel reporting
- Event and form interaction tracking
Smartlook integrates with ShopWired by adding a tracking to your website theme to record visitor activity across all pages.
Account creation
Account creation
To use Smartlook with ShopWired, create an account at the Smartlook website.
After account setup and configuration, Smartlook generates a JavaScript tracking script for your website.
Theme installation
Theme installation
Smartlook provides a JavaScript tracking script that must be added to your ShopWired theme so that it loads on every page of your website.
An example of the tracking script is shown below:
<script type="text/javascript">
window.smartlook||(function(d) {
var o=smartlook=function(){ o.api.push(arguments)},h=d.getElementsByTagName('head')[0];
var c=d.createElement('script');o.api=new Array();c.async=true;
c.type='text/javascript';c.charset='utf-8';
c.src='https://web-sdk.smartlook.com/recorder.js';
h.appendChild(c);
})(document);
smartlook('init', 'xxxxxxxx-xxxx-xxxx-xxxx-xxxxxxxxxxxx');
</script>
The script shown above is provided as an example only. You must copy the exact script provided in your own account, as the script and any ID values will be unique to your website.
To add the tracking script to your ShopWired website:
- Navigate to Website > Themes
- Select the
code editoroption for the theme you want to edit - Open the
master.twigfile - Paste the Smartlook tracking script just above the closing
</head>tag - Select
save changes
Once added, the tracking script loads automatically on all pages of your website.
Recommendations
Recommendations
- Allow time for visitor data to begin appearing after installation.
- Test page loading to ensure the tracking script does not conflict with other theme scripts.